This collaborative logo design project, created for the McNair Scholars Program and TRIO Student Support Services, is showcased in this collection. In keeping with Rider University and national TRIO branding, the objective was to develop unified, multifunctional visual identities that represent the mission of each program.

We created a range of logo concepts for TRIO Student Support Services that are appropriate for both professional and student-facing applications. With an emphasis on approachability, flexibility, and clarity, these designs made sure they could be utilized in digital materials, presentations, and handouts without losing their impact.

We expanded the branding system for the McNair Scholars Program to include a new graduation medallion and a unified logo suite, increasing program awareness and providing a lasting and symbolic mark to recognize student achievements.

This project demonstrates our careful approach to identity design, which strikes a balance between specialized creativity for student-focused programs and institutional branding standards.